Sneak Peek: IFRView Platform


YEAR IN FOCUS [MUSIC]: Top 100 Advertised Music Albums in USA

Wed, 18 Jan 2012 12:00:00 GMT
For the 2011 year, IFR examined share of voice in print advertisements for music albums in the USA. Topping this year’s list was ADELE with album 21, while LADY GAGA wasn’t far behind with BORN THIS WAY.

ANALYSIS: Retailers Focus Tablet Ad Space On Few Brands In Weekly Circulars

Thu, 13 Oct 2011 12:00:00 GMT
While retailers are now offering as many as 10 different brands of Tablets in-store, the focus in their Weekly Print Circulars narrows to just a few key brands

NEWS: New Import Regulations Transform Argentinian PC Market

Tue, 06 Sep 2011 12:00:00 GMT
New import rules have resulted in a decrease in the number of notebooks imported into the country. Since March 2011, selected products cannot be imported into Argentina without prior approval of the national Government.

ANALYSIS: Instant Rebates Increase 6% on Washer and Dryer Pairs during first 7 months of 2011

Wed, 24 Aug 2011 12:00:00 GMT
Instant Rebates were applied to 35% of all print advertised Washer and Dryer Pairs from Jan-Jul 2011, an increase of 6% over the same period in 2010.

STUDY: Significant Shelf Share Shifts for Tablets in USA

Thu, 30 Jun 2011 12:00:00 GMT
As we reach the end of Q2, six months after the debut of over 40 new Tablets at CES, retailers across the USA have made significant changes to their assortments of Tablets on Shelf according to the latest IFR research.

About IFR

Established in 1974, IFR has operations in many countries from Argentina, Australia, Brazil, Canada, China, France, Germany, Hungary, India, Italy, Middle East, Russia, Spain, South Africa, South Korea, South East Asia and USA to name just a few with coverage of over 60 countries worlwide.

IFR is integrated into the Retail & Technology division of the GfK Group

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